Analisis Peran Pemerintah Dan Cyber-Activism Sebagai Media Informasi Covid-19

Lukita Ummahati* -  Universitas Muhammadiyah Malang, Indonesia
Sabilah Ligiantika Anggraeni -  Universitas Muhammadiyah Malang, Indonesia
Muhammad Kamil -  Universitas Muhammadiyah Malang, Indonesia

The spread of the Covid-19 virus in Indonesia is indeed difficult to prevent. Various efforts have been made by the Government to tackle the spread of the Covid-19 virus, but they have not come to fruition. This study aims to determine the role of government and cyber-activism as a media for covid-19 information by involving influencers, because on various occasions there are often various activities and things that are being done or are currently being discussed in the community because of the power of influencers. Influencers are known to have a huge influence on their followers. As a form of innovation by the Government, in the end the Government tries to include or involve influencers as government agents to help campaign various important information related to Covid-19 to the public, especially its followers. This study used a qualitative descriptive method with a literature study approach. Researchers concluded that the collaboration between the Government and the Influencer was enough to attract the attention of the public. Authors analyzed the event based on the explanation of proprietary theory (Ansell & Gash, 2018) which includes, Face-to-Face Dialogue, Trust Building, Commitment to Process, Shared Understanding and Intermediate Outcomes.

Keywords
Collaborative Governance, Cyber-Activism, Influencer, Covid-19
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Submitted: 2025-04-02
Published: 2021-12-01
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